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Website Guidelines
Fonts
Do not change fonts within documents.
Rationale - Uniform
fonts give the website a consistent look and feel across all
pages.
Methods - The font
styles provided in the templates should be sufficient for
any needs. If new font styles are needed, the webmaster must
be notified so that the templates may be changed.
Text Formatting
Format text for ease of readability.
Rationale - Users should
not find reading and scanning pages to be difficult or counterintuitive.
Conventions used in print often do not carry over well to
screen-based presentation.
Methods - Format text
using the following rules:
- Do not use all uppercase letters except when necessary (as with URSUS)
- Do not use italics except for book titles. Use bold text for emphasis instead.
- Do not use underlining. Underlining should be reserved for links only. Other uses of underlining
will cause users to incorrectly assume the text is a link.
- Do not use colored text within paragraphs. The only colored text should be links. Other colored
text will cause users to incorrectly assume the text is a link.
Don't be afraid to make extensive use of bold text and bulleted lists. They do a great job of
highlighting important information.
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